Why mobile app deep linking use as retention channel

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Mobile app deep linking is a great way to improve the user experience & also offer the very best user experience, but make sure that the customer’s links connects direct to WebPages where there are no logins required. Mobile app deep linking is the practice of using a URI link to specific pages or locations… Read more »

User acquisition: 8 Fastest-Growing Personal Finance Apps Of All Time

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An explosion of new consumer finance brands is transforming how people save, spend, and manage their money. Ninety-two million millennials will soon be in what Goldman Sachs calls their “prime spending years.” In aggregate, they command $1.3 trillion in annual spending. They have a deep antipathy to traditional financial institutions. by Liz Rustia A host of startups… Read more »

#PWA: Future of Mobile App development resides in this

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As different technologies continue to mount, Progressive Web Apps are set to signal technical progress and innovation in the mobile app development space. More importantly, unlike responsive web designs, these apps are seen seamlessly uniting desktop, mobile and app experiences. by Serena Cooper In simple words, PWAs are a rare combination of experiences that combine… Read more »

10 Tips On Boosting Engagement and User Retention in Mobile Apps

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You have finished your app — everything from its codes to its features. What’s next is releasing it to the public. However, you need to make it a successful app by gathering and garnering a lot of potential and active users of your mobile application.You have finished your app — everything from its codes to… Read more »

Ad Monetization with Firebase

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For the Marketing World, there are different types of strategies for contributing to UX and even improve user retention and engagement. Advertisements are a crucial part of your marketing’s overall strategy. In the current days, the Firebase Ad monetizing is gaining popularity. Google’s Firebase is a mobile and web development platform packed with multiple services… Read more »

6 Ways to improve user engagement for your mobile app

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These days, building an app is almost like child’s play, but the challenge lies in building and maintaining loyal and engaged users.  The ultimate goal of most mobile apps is to achieve the optimum of customer satisfaction in order to obtain rich ROIs. In today’s high-profile tech world, the consumers are instinctively looking for smartphone… Read more »

Benchmark study: The importance of engagement in mobile

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New Apptentive Benchmark Data: Engaging More Customers and Measuring Customer Satisfaction – the Way to Customer Success The Benchmarks Provide Metrics for Companies to Measure Their Mobile Apps’ Performance in Surveys, Ratings and Reviews, Net Promoter Score, and More Apptentive, the leading mobile communication suite for Fortune 500 brands, announced the release of their third-annual… Read more »

Is being push(y) good for app marketers?

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Push notifications are a great thing, as they can add value to the app, and also ensure usage. App creators and marketers may rely on it too much though, and usage needs to be relevant. Confusing relevance with consumer location can further complicate matters. There may be no correlation. In addition, notifications should be viewed… Read more »

Mobile App Development Trends That Are Expected To Roll Out In 2018

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It is no exaggeration to say that if you have a deep hunger to be the best, you need to press forward and not be concerned with what will happen tomorrow. This is the success mantra often heard in today’s digital arena, and if not followed, you will disappear in the thousands of unnamed businesses… Read more »

Guide for a Successful App Launch

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A mobile software development company is always on an endless mission of app development. Starting from finding a garden-fresh concept to successful launch of a mobile app involves myriads of background activities. Still, when development is done, the work of mobile software development company is far from over. By M.Sohel A mobile app is normally successful… Read more »