As the mobile app market continues to grow, the competition in the app stores is becoming increasingly fierce. With over 5 million apps available on both the App Store and Google Play Store, it can be challenging for developers to get their apps discovered and downloaded by potential users. That’s where App Store Optimization (ASO)… Read more »
Eric Seufert on the online advertising ecosystem
Venture capitalist and prolific marketing blogger Eric Seufert shares his insights into online advertising, ATT, Cambridge Analytica and more by Liz Rustia In the article “Eric Seufert and the online advertising economy” from Contagious, Seufert discusses the impact of Apple’s App Tracking Transparency (ATT) on online advertising and shares his thoughts on what the future… Read more »
Yes, The Future of Mobile Gaming is Promising and Here’s Why
Mobile gaming is one of the central pillars of the gaming industry, which shows the evolution of the gaming market and developing technology over the years. by Liz Rustia Currently, there are more than 2.6 billion mobile gamers worldwide, and during the last year. It is estimated that these numbers will be larger this year with a… Read more »
Is Your Website Already Mobile Friendly?
Smartphones quickly went from expensive and exciting new technology to a regular part of everyday life. Today we find it strange for anyone to leave the house without their phone. From hospital waiting rooms to theater lobbies (back when they were open anyways), people staring at their phones is a normal sight, and mobile internet… Read more »
App Store Optimization (ASO) Strategies for 2022
A mobile application is the most effective approach to reach your target audience, grow your customer base, improve sales and income, and outshine your competition. Launching an app is no joke, as competition is fierce for all verticals. According to International Business Times, the App Store receives over 1,000 app submissions every day. Studying your… Read more »
TRENDS IN MOBILE APPLICATION DEVELOPMENT FOR 2022
Up until 2 decades ago, no one would have thought that a mobile phone could evolve to become the next big thing. Cell phones and telephones were primarily used as means of communication, which gradually transformed into smartphones that have now changed our lives. by Vitaliy Shkura Beginning from voicemails, mobile phone manufacturers realized that… Read more »
5 Writing Tips to Create Engaging Content for Your App
The mobile app industry continues to grow with each year and the latest data indicate that 87% of smartphone users spend time using different apps. In 2020 alone, 218 billion apps were downloaded from Google and Apple stores, meaning there is a market out there for any type of app. by Jessica Fender Whether you… Read more »
How to make a healthcare app
With the Covid-19 pandemic still affecting people’s lives worldwide, the need for a good healthcare provider app to follow up on continued care is more relevant than ever. By Mikael Frederiksen According to statistics there are almost 54,000 iOS healthcare apps in the Apple App Store. In the Google Play store there are a little… Read more »
App Store Optimisation (ASO)-Tips and Tricks for 2021
Building an application is one thing and making it popular is another. App Development requires a lot of money, time and effort, but those things go in vain if you do not have the audience to use your application. There are more than 5 million apps available on the app store. You cannot expect that somebody… Read more »
Top 5 mobile marketing trends so far this year
With the number of people choosing to shop through their phones rather than in-store, the number of smartphone users is growing by the day. In fact, more than 275 million Americans own a smartphone, of which 79% have made a purchase online using their mobile device. If you see mobile marketing as a great opportunity… Read more »
