Mobile gaming is one of the central pillars of the gaming industry, which shows the evolution of the gaming market and developing technology over the years. by Liz Rustia Currently, there are more than 2.6 billion mobile gamers worldwide, and during the last year. It is estimated that these numbers will be larger this year with a… Read more »
Unlocking the Potential of NFTs in the Gaming Industry
The gaming industry has seen tremendous growth in recent years. As technology has advanced, so have the possibilities for gaming experiences and how players interact with their gaming environment. One of the most intriguing developments in the gaming industry is the use of non-fungible tokens (NFTs). NFTs open up a world of possibilities for gaming,… Read more »
Declining App Store Revenue Growth
Apple’s senior vice president of Services, Eddy Cue recently shared achievements of the company’s services in 2022 in an open letter. Saying that 2022 was the “groundbreaking year for entertainment”, the letter stated that Apple services hit 900 million paid subscriptions and App Store paid $320 billion to developers offering digital services and goods since… Read more »
Apple will permit third-party app stores for Europe in 2024 – Are they good for a discovery?
We’re seeing multiple news reports that Apple is planning for a future with third-party app stores for iPhone and iPad apps. According to report in Bloomberg, in 2024, Apple will allow third-party app stores in Europe. The upcoming Digital Markets Act in Europe could change how Apple deals with third-party apps on its devices. by… Read more »
Ready to publish your Android app or game in the world’s largest market – China?
China is the largest mobile market in the world—so it’s no surprise that more and more developers are targeting this market with their apps. Key publishing requirements Here are some of the most important things you need to know: You need a Chinese company as your publisher if you want to sell your app in… Read more »
UK Consumer Games Market Valuation 2021
The UK consumer games market reached a record figure of £7.16 billion in 2021 – growing by 1.90% from the previous record of £7 billion recorded during the height of the Covid-19 pandemic in 2020. Compiled with the support of our data partners ABC, The BFI, GfK Entertainment, Kantar, OCC, Omdia, Nielsen and NPD –… Read more »
A Deeper look at the NFT Marketplace
The world as we know it is being reshaped by NFT and Cryptocurrencies. This influence can be seen in the development of mobile gaming applications. Free-to-win, play-to-win, and pay-to-play game styles have traditionally defined mobile gaming. These models were made for entertainment reasons only, with no financial incentives for the players. by Liz Rustia Game… Read more »
2022 Predictions #1 The King is back, Merge overheats and Hypercasuals falter
It’s been a while since Hypercasual became a genre that was big enough for the mobile gaming business to talk about. Although this was the case, most people looked at Hypercasual games and the whole Hypercasual ecosystem like a “phase” that was going to collapse at one point. The reason, of course, is that… Read more »
Top 5 mobile marketing trends so far this year
With the number of people choosing to shop through their phones rather than in-store, the number of smartphone users is growing by the day. In fact, more than 275 million Americans own a smartphone, of which 79% have made a purchase online using their mobile device. If you see mobile marketing as a great opportunity… Read more »
App Annie: Mobile app demand surging, gaming revenue set to surpass $120B
Research Study from App Annie exposes the level of a rise in need for mobile apps, driven predominately by video gaming. by Liz Rustia Mobile video game profits is anticipated to increase 20 percent this year to go beyond $120 billion. A year into a pandemic, it is of little surprise to hear that intake… Read more »
