When words are not enough

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For both iOS and Android developers today, getting your app discovered is often a bigger challenge than creating the application. With so much competition in the app stores and very limited time to make an impression on potential downloaders, doing everything possible to standout on the app store “shelves” is a perquisite for success.  Given… Read more »

The Future of Alternate App Stores

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Ever since the $1.9 billion purchase of 91.com in July by Baidu, many people who hadn’t paid much attention to app stores outside of iTunes and Google Play have all of a sudden taken notice. Since the health of the alternate app store ecosystem is an area near and dear to us, we felt it… Read more »

What Makes Google Maps a Must Have Android App

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Google announced a newer version of the Google Maps for Android phones to be available on the Google Play store soon. There is no better way to find your way around the world than with the help of the search giant, recognized all around it. Go straight ahead and see how this app is empowering… Read more »

App Store Distribution Growing in Importance

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The dominance of the iTunes store and Google Play continues to maintain a strong hold on the attention of most developers but we’re seeing the smart developers and publishers begin to look beyond these 2 marketplaces to drive incremental downloads for their applications. A recent whitepaper by mobile research specialists Research2Guidance titled “Smartphone App Market… Read more »

App Store Optimization for Google Play

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With more than 750k apps available in the Google Play store, the big boys from Mountain View have come even with Apple in terms of the total number of mobile applications. Developers now face the same issue with discoverability as in the Apple App Store: limited features by the editors, competitive categories and keyword exploitation…. Read more »

BlackBerry to developers: Help us please!

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BlackBerry is arranging a “port-a-thon” to attract developers to the new BlackBerry 10 platform. In a 36 hour event, they will put a ton of technical resources and people at disposal for developers, and they’ve opened the goodie bag: Developers receive $100 for each approved app (up to a max of $2000). Interesting twist as… Read more »

Sayonara Vodafone AppSelect

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If you have published anything to the Vodafone AppSelect store, you would have recently gotten this message (although chances are you have not, which is probably why this message was sent out in the first place): Due to technical and operational considerations, Vodafone AppSelect will now close on 21 November 2012, which is earlier than… Read more »

The beauty of alternative app stores

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To make money on your app, there are two things to focus on to make money: Distribution and marketing.  Marketing is a complex field, and while developers hope to rely on the viral factor and word of mouth recommendations, having Facebook sharing buttons or newsfeed posts simply will not make it for you if you… Read more »