There is lots of excitement about the revenue generated from Pokemon Go. Sure, $1,6m per day or $200m in revenue in a month is nothing to shrug away, not is an expected $36,9bn in total mobile games revenue expected for 2016. But that is peanuts compared to expected growth in mobile gambling revenues. How big… Read more »
Facebook is the undisputed king of mobile app advertising. For the price of $3.40 per install on average, $2.9 billion is spent of marketing apps on Facebook. Few can argue the platforms strong ability to target users. But the price is steep. Does it pay off? It starts with your business model. Appsflyer claims that… Read more »
David Jones from Streethawk and Paul “The App Guy” Kemp are two very sharp minds in the mobile world. CodeNgo co-founder Chris Jones had a chat with both of them. The focus of course is about Alternative App Stores, and what alternative app stores can do for developers, but covers wide ranging topics from subscription… Read more »
The Mobile App Minute is one of the premier shows for mobile app developers. The current episode is all about alternative app stores. This is a must see for app developers if you still need convincing about alternative app stores.
As developers look for new markets in which to hopefully turn their app ideas into the next Flappy Birds, the subject of China repeatedly comes up in conversation. The sheer size of the market combined with its relative inaccessibility for most Western developers given Google Play’s irrelevance there, creates a mystique about China that has… Read more »
For any app publisher, acquiring new users is consistently an area of focus. For those publishers with larger budgets, trialing many different channels is of paramount importance. Medium and smaller size developers find that they need to be more creative and focused in their efforts but regardless of the size of the publisher, finding high… Read more »
Let’s face it, your app is probably a commodity. As noted by Wikipedia, “a commodity has full or partial fungibility; that is, the market treats its instances as equivalent or nearly so with no regard to who produced them.” In basic English it means that your product can be easily replaced in part or completely by… Read more »
Mobile payment provider Fortumo is getting serious about alternative app stores. Through their email blast entitled “Are all your eggs in one basket?”, Fortumo makes a convincing case why developers need to start thinking about other stores than Google Play. They make an important observation: Unfortunately, the average user downloads only 40 apps for their… Read more »
We believe in the alternate app store space (or we would not be in business :)). Just as you would never do your grocery shopping at one store, or go to the same restaurant your entire life, there is a need for outlets for mobile apps that go beyond Google Play and iTunes. The evidence… Read more »
If you are a developer of mobile apps, a milestone has until now somewhat quietly become a reality: Google Play now has the same amount of apps as iTunes, standing over 700,000 apps strong. App discovery is a huge challenge, which probably means developers may be more likely to cry than cheer when hearing the… Read more »
