As the mobile advertising industry grows, the more opportunities present themselves for fraudsters to eat up your advertising budget. While companies across all industries turning to mobile advertising are fighting to overcome fraud, fraudsters are actively designing new methods to steal your money, waste your time and reap the benefits. Read on to learn about… Read more »
Would you expect to speak English to the French, Brazilians, Chinese and Germans and expect to always be perfectly understood? Do you see marketers using English on every billboard in those countries? Most likely not. Localizing language in app marketing is crucial – and while some apps can get away with English because there is… Read more »
We sometimes hear developers or product managers say – “tips” are a sign your UI has failed. But Google, with the biggest B2C interactive audience (if you include search) globally, use tips and modals very creatively. by David Jones, Founder and CEO of Pointzi.com – codeless on-boarding You would think that Google have: Some of the best… Read more »
Google just announced that they will now test including direct downloads of apps from Google’s search app thereby bypassing the need to go to Google Play. Many stories have been written about how Google is facing antitrust issues due to their anti-competitive behavior around Google Play services. It’s not hard to see how enabling direct… Read more »
Services like CodeNgo are one way to get you a few steps ahead of your competition. You’ll maximize the numbers of eyeballs that potentially see and download your app. Something is still missing though in your worldwide equation. It’s time to give back to the community who likely made your iPhone or Android phone and… Read more »
How can you get over two thousand downloads in 2-3 days with a budget of less than $50? Does it sound too good to be true? Well, it does involve some work, but it may be closer in reach than you think. Puneet Yamparala has put together a great how to kit for achieving this through… Read more »
From BlackBerry: The BlackBerry World Vendor Portal has come a long way since its infancy. This summer we proudly deployed the new vendor portal, a completely redesigned system that delivers an enhanced user experience, and new and improved features for managing your vendor account. For several weeks now, we have maintained the old portal… Read more »
From Samsung: To stimulate interest and promote development in the Samsung Apps ecosystem, we have been using a new profit distribution rate to better benefit our sellers since November 1st of last year. Profits from applications with In-App Purchase 2.0 have been distributed with a rate of 80 percent for the seller and 20 percent… Read more »
Whether you are getting ready for the big day or are planning a proposal in the not so distant future, it helps to be prepared. So many different aspects of planning go into the traditional engagement process and it can be stressful if you do not have all of your ducks in a row when… Read more »
From Opera: Dear App Developer, We are happy to announce our partnership with OpenMobile World Wide, Inc. OpenMobile developed a game changing technology, known as Application Compatibility Layer (ACL)™. ACL enables Android applications to run seamlessly on other operating systems with native performance, zero latencies, and no expense or efforts! To put it simply, ACL… Read more »
