App Store Profiles

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The Big Directory – CodeNgo’s industry directory of app stores. See any missing or wrong? Let us know! Note that this is work in progress so please check back often for updates.

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The beauty of alternative app stores

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To make money on your app, there are two things to focus on to make money: Distribution and marketing.  Marketing is a complex field, and while developers hope to rely on the viral factor and word of mouth recommendations, having Facebook sharing buttons or newsfeed posts simply will not make it for you if you… Read more »

Google Analytics for your app – a key tool for developers coming soon

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Google almost very quietly last week announced their new engine for in-app analytics. The new Mobile App Analytics plugin looks very impressive, and allows for both the usual you expect from Google, such as analyzing where visitors come from, usage engagement metrics, setting goals for user behavior and more.  Perhaps one of the more exciting… Read more »

What lies beyond the iTunes Appstore and Google Play

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Small and medium development houses have to jump through hoops to receive app store approval. As if HTML5 wasn’t difficult enough to work with, there are a number of other problems that come with trying to submit content to additional appstores. Just like a real ecosystem can become polluted over time, the developer ecosystem that… Read more »

Best Social Media Platforms for Marketing

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Best Social Media Platforms for Marketing are essential in the digital era, serving as powerful tools for businesses looking to expand their audience, boost brand awareness, and drive sales. Below is an overview of the top 10 social media platforms for marketing and advertising, including their pros and cons, user base statistics, and the importance… Read more »

Crypto-Gaming Synergy Unveiled

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Crypto-Gaming Synergy takes center stage in the rapidly evolving landscape of digital technology, where two seemingly distinct communities—crypto enthusiasts and mobile gamers—find unexpected common ground. A recent study delves into this fascinating overlap, shining a light on the synergies between these two dynamic groups and unraveling potential implications for the future of both industries. This… Read more »

Eric Seufert on the online advertising ecosystem

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Venture capitalist and prolific marketing blogger Eric Seufert shares his insights into online advertising, ATT, Cambridge Analytica and more by Liz Rustia In the article “Eric Seufert and the online advertising economy” from Contagious, Seufert discusses the impact of Apple’s App Tracking Transparency (ATT) on online advertising and shares his thoughts on what the future… Read more »

React Native vs Android and iOS

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React Native is a structure made by Facebook that permits you to create versatile local applications for iOS and Android with a solitary JavaScript codebase. In 2012 Mark Zuckerberg remarked, “The greatest mix-up we made as an organization was wagering a lot on HTML5 rather than local”. Respond Native was declared at Facebook’s Reacts.js gathering… Read more »

Predictions? Pain!

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New years is the time of predictions for blogs, journalists and news sites, thought leaders and the like. Few of the predictions get judged a year after, and many are blatantly obvious or provide no real insight into what it means for your business, but still, it’s worth reading. We take a look at a… Read more »

How Fraudsters Steal Organic Installs and How To Prevent It

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As the mobile advertising industry grows, the more opportunities present themselves for fraudsters to eat up your advertising budget. While companies across all industries turning to mobile advertising are fighting to overcome fraud, fraudsters are actively designing new methods to steal your money, waste your time and reap the benefits. Read on to learn about… Read more »