The 2020 Smartphone Statistics App Developers Should Know

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Whether you’re marketing on social media, trying to get your app seen in the SERPs or driving traffic to a landing page, you need to understand the ‘how, what, and why’ of smartphone use. by Jodie Manners Which means you need to keep up to date with the latest mobile data and statistics. So, we’ve… Read more »

A User-First Monetization Mindset

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Monetizing your app through mobile advertising doesn’t have to mean cluttering your app with dizzying messages or disturbing your users with unwanted distractions. A good monetization strategy puts the user first, and takes into account the user’s app usage journey to determine which ad formats to use and where to place them within the app… Read more »