The importance of language in app marketing

Posted by:

Would you expect to speak English to the French, Brazilians, Chinese and Germans and expect to always be perfectly understood?  Do you see marketers using English on every billboard in those countries? Most likely not. Localizing language in app marketing is crucial – and while some apps can get away with English because there is… Read more »

The top 8 apps for digital marketers

Posted by:

With thousands of apps out there, it’s not always easy to discern which are the most useful. Here we give a run down of the top eight apps for digital marketers to save you the trouble. These apps will aid any digital marketer aiming to improve the quality of their campaigns and communications, but technology… Read more »