Mobile gaming apps still on the rise

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Mobile gaming apps continue to grow at a fast and furious pace, set to reach 60% market share in consumer gaming spend in 2019. In partnership with AppsFlyer, the global leader in mobile attribution and marketing analytics; the 2019 Mobile Gaming Apps Report delivers valuable user acquisition trends and benchmarks by mobile gaming sub-category, including… Read more »

What Android M brings to the developer

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With the release of Android M, Google has taken some major steps to improve usability.  Some of the improvements will have positive effects on apps overall, and some will certainly help conversion. As a users I am perhaps most excited about “Doze” which allows for the phone to have a deeper sleep when not in… Read more »

Fortumo touts carrier billing and alternate app stores

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Mobile payment provider Fortumo is getting serious about alternative app stores. Through their email blast entitled “Are all your eggs in one basket?”, Fortumo makes a convincing case why developers need to start thinking about other stores than Google Play.  They make an important observation: Unfortunately, the average user downloads only 40 apps for their… Read more »