Content marketing comes in many different shapes and sizes. Creators like you have a lot of options: blog posts, social media updates, visuals, video, slide decks, and more. But have you ever thought about making your own podcast for yourself or for your company?

by Liz Rustia

The rise of audio social could indicate increasing opportunities in this regard, while listening to podcasts has steadily increased over the past decade. Indeed, according to the most recent Edison ‘Infinite Dial’ report, podcasts now reach over 100 million Americans every month, with more than a third of Americans 12 and older regularly consuming podcasts.

This could be a great opportunity – Where do you start with a podcast and what do you need to know? The team has put together this helpful rundown of all the key steps, stats, and tips you need to get your podcast up and running.

This could be the final step in getting your podcast started – check out the infographic below.

Small business guide to starting a podcast

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