The Virtues of In-App Purchasing

Posted by:

by Lotaris In-app purchasing is set to become the dominant source of revenue for apps, ahead of revenue for paid-for apps and advertising, according to a new report by Gartner. The report predicts that in-app purchasing will increase from $4.5 billion (17.2% of all app revenue) in 2013 to $36.8 billion (48.2%) by 2017. Distimo’s research… Read more »