Mobile games development: The key to survival

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Games development can be fun. But fun does not pay the bills, if you intend to live as a games developer. The economic viability of being a games developer is constantly being questioned, and with millions of apps now available, should you be getting to mobile games development at all? First comes the notion that… Read more »

4 things to consider when outsourcing your app development

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Today we are speaking with Branislav “Banne” Gjorcevski, the CEO of IT Labs, a global technology company that offers mobile and custom software development and technology consultancy. They have been in business since 2005 and have the luxury of 100 team members. IT Labs is in the process of launching their own techcelerator and venture… Read more »

Games, apps and profitability – How to succeed in the apps world

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Articles on the profitability of app making never seem to stop. A barrage of data has been released lately that posts a picture that could be interpreted either way as an app developer. Games still drive the majority of the attention for app revenues and profitability, so naturally the focus is on this genre. The… Read more »

Making money on apps without pushing ads

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The first thing most developers think about when they hear the words “revenue” or “advertising” seem to fall in the same ballpark as the terms CPM and impressions. These old conventional methods of advertising are becoming more antiquated as new categories of applications arise. Ad pushing, interstitials, and smart-wall banner networks promise to draw in… Read more »

How the EU will change your app business in 2015

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Starting in January 2015, a fundamental shift will happen in the EU affecting all app developers. If you are doing business in the EU (as defined by an end user in the EU downloading your app), you will have to start paying VAT (value added tax, or sales tax, GST, whatever you may call it)… Read more »

3 key principles when making games for kids (and profiting)

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Making apps for kids can be incredibly lucrative. In the US alone, kids generated $2 billion of games revenue last year (we are assuming generated = harassing their parents to pay).  A staggering 83% of kids aged 6-13 say the use/download apps, and they use apps an average of 24.5 times per day on their… Read more »

Low cost and effective marketing strategies to improve your app business

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We have spoken with Puneet Yamparala, owner of the active & prominent App Entrepreneurs and Marketers Group on Facebook. We asked him to share tips and strategies on how developers can implement low cost but effective marketing strategies to improve their app businesses. What mistakes do you see most often by developers when it comes to… Read more »

Get two thousand downloads for less than $50

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How can you get over two thousand downloads in 2-3 days with a budget of less than $50?  Does it sound too good to be true? Well, it does involve some work, but it may be closer in reach than you think. Puneet Yamparala has put together a great how to kit for achieving this through… Read more »

Perfecting your customer service strategy as an app developer

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As a developer you probably put a lot of thought into your app design, the mechanics, the features and functionalities. You may even thing hard about analytics and monetization strategy, and certainly (we hope) you pay attention to your distribution strategy. But how much time do you spend thinking about how to support your users?… Read more »