Search: The untapped goldmine for app developers?

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As an app developer it is already well-known that a placement in the top 25 is worth its weight in gold. However, chances are you paid almost (or more) than that weight in gold in ads to get there. New research however, confirms that users find apps through search more than half the time. So… Read more »

What the Internet Trends means for the mobile app developer

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It’s that time of year, when a barrage of free statistics come at you from Mary Meeker at Kleiner Perkins Caufield and Byers (KPCB). The Internet Trends report is undoubtedly one of the most influential reports out there – and hey, it’s hard to beat free.  But what does this all mean for you as… Read more »

Alternative Chinese App Stores: Toppling the Great Wall

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As developers look for new markets in which to hopefully turn their app ideas into the next Flappy Birds, the subject of China repeatedly comes up in conversation. The sheer size of the market combined with its relative inaccessibility for most Western developers given Google Play’s irrelevance there, creates a mystique about China that has… Read more »

The Problem with Localizing Apps

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App localization became one of the hot topics in 2013 for app publishers. Seemingly every couple of weeks another article or blog post came out touting the benefits of localization on app downloads. Combined with an increasing need to globalize distribution, being an app developer suddenly means you are a global business. New companies, like… Read more »

Will the death of PSMS bring on the dawn of direct billing?

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Success in in-app payments require a great deal of things coming together. First, your app has to be compelling and the item the user purchases has to be priced right and provide a value to the user.  Then the payment experience needs to be seamless. In the now over a decade long history of mobile… Read more »

3 Alternate Android app stores you should be in but aren’t

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Everyone who develops for Android knows about the Google Play store. Slightly more sophisticated publishers go beyond Google Play and feature in the Amazon Appstore, Samsung Apps or possibly even Getjar. In report after report the number one thing developers look for when choosing a platform is reach. Naturally this also extends to the app… Read more »

Multidimensional fragmentation – a major headache

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Reading about the massive fragmentation issue that exists in Android today in a recent TechCrunch article is really an eye opener. The amount of devices games developer Animoca had available to test was a flashback to the old days of J2ME (insert shivering here). This is not news to industry insiders, and industry experts like… Read more »

What lies beyond the iTunes Appstore and Google Play

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Small and medium development houses have to jump through hoops to receive app store approval. As if HTML5 wasn’t difficult enough to work with, there are a number of other problems that come with trying to submit content to additional appstores. Just like a real ecosystem can become polluted over time, the developer ecosystem that… Read more »