TRENDS IN MOBILE APPLICATION DEVELOPMENT FOR 2022

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Up until 2 decades ago, no one would have thought that a mobile phone could evolve to become the next big thing. Cell phones and telephones were primarily used as means of communication, which gradually transformed into smartphones that have now changed our lives. by Vitaliy Shkura Beginning from voicemails, mobile phone manufacturers realized that… Read more »

5 Writing Tips to Create Engaging Content for Your App

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The mobile app industry continues to grow with each year and the latest data indicate that 87% of smartphone users spend time using different apps. In 2020 alone, 218 billion apps were downloaded from Google and Apple stores, meaning there is a market out there for any type of app. by Jessica Fender Whether you… Read more »

How to make a healthcare app

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With the Covid-19 pandemic still affecting people’s lives worldwide, the need for a good healthcare provider app to follow up on continued care is more relevant than ever. By Mikael Frederiksen According to statistics there are almost 54,000 iOS healthcare apps in the Apple App Store. In the Google Play store there are a little… Read more »

How Blockchain is Disrupting the Mobile App Development Segment

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Blockchain is no longer just the word on everyone’s lips; it’s being implemented in many different areas. It’s impacting industries all across the globe. Many refer to it as a revolution, especially when looking at the changes it’s bringing to education, finance, and healthcare. As this technology becomes more common, we can expect to see… Read more »

App Store Optimisation (ASO)-Tips and Tricks for 2021

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Building an application is one thing and making it popular is another. App Development requires a lot of money, time and effort, but those things go in vain if you do not have the audience to use your application.  There are more than 5 million apps available on the app store. You cannot expect that somebody… Read more »

Top 5 mobile marketing trends so far this year

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With the number of people choosing to shop through their phones rather than in-store, the number of smartphone users is growing by the day.  In fact, more than 275 million Americans own a smartphone, of which 79% have made a purchase online using their mobile device. If you see mobile marketing as a great opportunity… Read more »

A Small Business Guide to Starting a Podcast [Infographic]

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Content marketing comes in many different shapes and sizes. Creators like you have a lot of options: blog posts, social media updates, visuals, video, slide decks, and more. But have you ever thought about making your own podcast for yourself or for your company? by Liz Rustia The rise of audio social could indicate increasing opportunities in this regard,… Read more »

App Annie: Mobile app demand surging, gaming revenue set to surpass $120B

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App Annie State of Mobile 2021

Research Study from App Annie exposes the level of a rise in need for mobile apps, driven predominately by video gaming. by Liz Rustia Mobile video game profits is anticipated to increase 20 percent this year to go beyond $120 billion. A year into a pandemic, it is of little surprise to hear that intake… Read more »

Color psychology tips to boost conversions on your mobile app landing page

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Color and brands

It takes time to build a landing page that converts. You agonize over all the details like finding the right theme, choosing a good cheap web host, writing copy and even carefully designing the size and placement of CTAs. But how much thought have you given to color?  by Jodie Manners If you’re like most… Read more »

How to create a great first impression with an onboarding experience

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onboarding

The app onboarding continues to gain importance for marketers and businesses. The onboarding process defines the way the value of a new app can be explained to the users. But here the old saying “the first impression is the last impression” is truly effective.  It has been seen that the first impression often helps enticing… Read more »