Perfecting your customer service strategy as an app developer

As a developer you probably put a lot of thought into your app design, the mechanics, the features and functionalities. You may even thing hard about analytics and monetization strategy, and certainly (we hope) you pay attention to your distribution strategy. But how much time do you spend thinking about how to support your users?… Read more »

Is the carrier app store making a comeback?

News of a potential new app store from Verizon has caused at least what is called a marginal stir in the US wireless community. The tech press and analysts are not exactly believers though.  Why is this the case? Are mobile operators doomed to fail yet again? Perhaps there are driving forces simply requiring them… Read more »

Key learnings for the developer Rock Star

The largest survey among app developers on the market, Vision Mobile’s Developer Economics, has just been published. With over 10.000 developers participating, the report contains key information for any developer trying to learn the business of app development. Read on to see why going for gold in the apps business is kind of like trying… Read more »

The platform wars – and what it means for a developer

There has been lots of research and articles trying to pin down the success of Apple and Google in effectively winning the mobile platform wars.  But possibly the best analysis comes from Vision Mobile’s Mobile Megatrends. As a developer when deciding which platforms to support, one may wonder if the game is over for any… Read more »

A User-First Monetization Mindset

Monetizing your app through mobile advertising doesn’t have to mean cluttering your app with dizzying messages or disturbing your users with unwanted distractions. A good monetization strategy puts the user first, and takes into account the user’s app usage journey to determine which ad formats to use and where to place them within the app… Read more »

What the Internet Trends means for the mobile app developer

It’s that time of year, when a barrage of free statistics come at you from Mary Meeker at Kleiner Perkins Caufield and Byers (KPCB). The Internet Trends report is undoubtedly one of the most influential reports out there – and hey, it’s hard to beat free.  But what does this all mean for you as… Read more »

Samsung requires apps to be developed using their SDK

Major policy change from Samsung (taken from their newsletter): [Seller Office] Application submission policy changes Dear Sellers,Thank you for using Samsung Apps Seller Office. This is to inform you that Seller Office’s app submission policy will be changed from July 1, 2014. the changes are listed below. 1. When submitting new app in Seller Office,… Read more »

Alternative Chinese App Stores: Toppling the Great Wall

As developers look for new markets in which to hopefully turn their app ideas into the next Flappy Birds, the subject of China repeatedly comes up in conversation. The sheer size of the market combined with its relative inaccessibility for most Western developers given Google Play’s irrelevance there, creates a mystique about China that has… Read more »

Top 6 Quality App User Acquisition Channels for 2014

For any app publisher, acquiring new users is consistently an area of focus. For those publishers with larger budgets, trialing many different channels is of paramount importance. Medium and smaller size developers find that they need to be more creative and focused in their efforts but regardless of the size of the publisher, finding high… Read more »

Android Appstore Market Overview

There are more than 30 different app stores for Android; for some of them statistics are available and for some of them they are not. We have collected almost all available information and have tried to answer the question: Does it make sense to spent time submitting my app to alternative Android appstores?