The platform wars – and what it means for a developer

There has been lots of research and articles trying to pin down the success of Apple and Google in effectively winning the mobile platform wars.  But possibly the best analysis comes from Vision Mobile’s Mobile Megatrends. As a developer when deciding which platforms to support, one may wonder if the game is over for any… Read more »

A User-First Monetization Mindset

Monetizing your app through mobile advertising doesn’t have to mean cluttering your app with dizzying messages or disturbing your users with unwanted distractions. A good monetization strategy puts the user first, and takes into account the user’s app usage journey to determine which ad formats to use and where to place them within the app… Read more »

What the Internet Trends means for the mobile app developer

It’s that time of year, when a barrage of free statistics come at you from Mary Meeker at Kleiner Perkins Caufield and Byers (KPCB). The Internet Trends report is undoubtedly one of the most influential reports out there – and hey, it’s hard to beat free.  But what does this all mean for you as… Read more »

Samsung requires apps to be developed using their SDK

Major policy change from Samsung (taken from their newsletter): [Seller Office] Application submission policy changes Dear Sellers,Thank you for using Samsung Apps Seller Office. This is to inform you that Seller Office’s app submission policy will be changed from July 1, 2014. the changes are listed below. 1. When submitting new app in Seller Office,… Read more »

Alternative Chinese App Stores: Toppling the Great Wall

As developers look for new markets in which to hopefully turn their app ideas into the next Flappy Birds, the subject of China repeatedly comes up in conversation. The sheer size of the market combined with its relative inaccessibility for most Western developers given Google Play’s irrelevance there, creates a mystique about China that has… Read more »

Top 6 Quality App User Acquisition Channels for 2014

For any app publisher, acquiring new users is consistently an area of focus. For those publishers with larger budgets, trialing many different channels is of paramount importance. Medium and smaller size developers find that they need to be more creative and focused in their efforts but regardless of the size of the publisher, finding high… Read more »

Android Appstore Market Overview

There are more than 30 different app stores for Android; for some of them statistics are available and for some of them they are not. We have collected almost all available information and have tried to answer the question: Does it make sense to spent time submitting my app to alternative Android appstores?

Are you below the (app) poverty line?

Now that the new Developer Economics survey is coming to a close (make sure you participate by clicking the link at the bottom of the article!), it is a good time to reflect on some of the key messages from the previous survey. Developer Economics 6th edition was the largest ever research conducted on the… Read more »

Samsung: Change of profit distribution rate for In-App Purchase

From Samsung: To stimulate interest and promote development in the Samsung Apps ecosystem, we have been using a new profit distribution rate to better benefit our sellers since November 1st of last year. Profits from applications with In-App Purchase 2.0 have been distributed with a rate of 80 percent for the seller and 20 percent… Read more »

Why Alternative App Stores Matter

Let’s face it, your app is probably a commodity. As noted by Wikipedia, “a commodity has full or partial fungibility; that is, the market treats its instances as equivalent or nearly so with no regard to who produced them.” In basic English it means that your product can be easily replaced in part or completely by… Read more »